Mobile app
Nope
Brand, product design
AI financial agent for personal investing. March to September 2026. Same team as Usual.
Situation
March: ten days, two people, Marc Leroy and me, to invent the whole thing: name, voice, identity. The agent talks in the first person, dry and quietly smug.
Turn
The client came back in August: two months as their two product designers, external, working directly with the CPO.
Result
We went from the user interviews to the value proposition to every screen, carrying the brand’s attitude into the product itself.
The company closed in autumn 2026. The brand and the product are the proof.
- Role
- Brand (10 days), then product design (2 months)
- Dates
- March – September 2026
- Stack
- React Native · Expo · TypeScript
- Link
- View on Behance
- People
- Allan Floury, Marc Leroy